Customer Location and the International Reach of National Competition Laws

Posted by Social Science Research Network

Customer Location and the International Reach of National Competition Laws

Tadashi Shiraishi (University of Tokyo)

Abstract:      The Customer Location Doctrine is an elaboration of the Effect Doctrine, which explains “effect” as “the effect on customers located in the particular jurisdiction”. It explains almost all competition law practices, with some internal disputes in cases where some aspects of “customers” belong to different entities (i.e., the decision-maker and product-receiver aspects). This article examines cases and practices that exemplify and sophisticate the Customer Location Doctrine.